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Yo-Zuri’s patented 3D prism finish sends out flashes of light which fish can see from a great distance. The internal hologram sheet never wears off and keeps on flashing even when the clear body is scratched. The minnow shape mirrors a variety of the baitfish that top inshore predators prey on including Mackerel, Mullet and Sardines. The strategic weight position and round body give the 3D Inshore Minnow an erratic darting action on a twitch and pause retrieve and a rolling action on the straight retrieve. Put it all together and you have a high quality saltwater Japanese hard bait at an extraordinary price point!